At 76 million strong, more than double the size of Generation X (1965-1979), Generation Y is the largest generation to enter the American market place since the 80 million baby boomers born in 1946. Referred to as Gen Y, Millennials or Next Gen (roughly 1980-1989), this group already has established a name for itself — and not a particularly favorable one. Known as the “what’s in it for me?” generation, Gen Y is presenting challenges for managers and impacting diversity and inclusion initiatives.
Read the article
