The web content management (WCM) market is constantly evolving. In the past year, new trends emerged that drive customer's expectations for these solutions. For a wide-angle view of this market, complete with the latest trends and vendor evaluations, access the newest edition of Gartner's Magic Quadrant for WCM.
See Gartner's ratings of WCM vendors based on "ability to execute" and "completeness of vision," using these criteria to place vendors into one of four quadrants: Leaders, Visionaries, Challengers or Niche Players. Read the key strengths and cautions for each Web CMS vendor listed in the Magic Quadrant. The WCM offering must be available as a stand-alone product or suite of products, and have the following functions at minimum:
A content repository with basic library services, such as check-in/check-out and versioning; Authentication of users (authors, editors and reviewers) and assignment of permissions; Content authoring, through browser-based templates or via conversion from a word-processing application; Workflow sufficient for content review and approval; Conversion to HTML or XML and support of templates for Web rendering; Managed delivery of content to Web servers or site management systems; Multisite and multilanguage management; Web analytics and reporting capabilities; "What you see is what you get" design capabilities with the ability to customize look, feel, and behavior independent of content; Support for developer, administrator, editor, marketer and author roles in a distributed contribution environment; Support for content aggregation and syndication (such as via APIs, REST interfaces and RSS); Ability to manage rich media in the context of Web efforts; and Ability to publish content for consumption on various devices (such as tablets, smartphones and TV sets)
