This book is about developing outstanding employees and getting them to stay. It’s about building a workforce that’s truly engaged, committed, aligned with strategy, and capable of incredible performance.
Simply put, it’s about optimizing the #1 factor associated with outsmarting, outhustling, and outexecuting your competition: your people.
You’ll learn exactly what great companies do differently when it comes to managing their people. And you’ll learn how to apply those lessons in virtually every aspect of your organization: from resourcing and compensation to leadership development, culture, and beyond.
Want people who care, engage, work hard, support your strategies, and deliver results? Start right here.
The 17 Rules Are:
Rule #1: Understand why employee comw and why they stay
Rule #2: Play “Win-Win” with Your Employees (and Allow Them to Be All They Can Be for Self and Company)
Rule #3: Cultivate Leadership, Not Management, and Know the Difference!
Rule #4: Provide Ample and Appropriate Resources
Rule #5: Demand Contribution; Be Worthy of Receiving It
Rule #6: Applaud Effort; Reward Contribution
Rule #7: Cheerlead; The “Magic” of M&Ms
Rule #8: Build a Workplace on a Foundation of Respect
Rule #9: Cultivate the Risk-Trust Dynamic
Rule #10: Make Room for Fun in the Workplace (Nurture Lightheartedness/Levity)
Rule #11: Create Opportunities for Employee “Alignment” with Vision, Values, and Mission
Rule #12: Understand Human Capital
Rule #13: Treat Employees as “Volunteers”
Rule #14: Know Your Culture
Rule #15: Understand the Nature of Change and Prepare Your Employees to Embrace It
Rule #16: Cultivate Organizational Ethics; Demand and Reward Ethical Behavior
Rule #17: The Last and Overarching Rule: Tell the Truth! (and a Few Action Items to Grow On)
Author: David Russo
