Friday, 12 February 2016

7 tips for writing help content that delights customers

Despite your best efforts to create top-notch products, users may still get confused about how to use them. Follow this guide on creating help content that won't cost you customers.

Help content is often one of the last resorts for frustrated or confused users when deciding whether to continue using your website or application or give up on it. Here are seven tips for a writer, developer, product manager, or business person who wants to create great help content in order to make sure users stick around.

1: Get to know your user
2: Write for frustrated users
3: Get right to the point
4: Be organized
5: Test before you publish
6: Don't throw off the user's groove
7: Keep content fresh

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